Wednesday, August 18, 2010

And Now for Something Different

The recession is officially over. Yay! But as we have all quickly realized, the recovery from the recession seems to be dragging on. If you are like most, we are still being careful with our moolah...which is not a bad thing. I strongly feel this recession has taught many of us a valuable lesson. It kicked-our-legs-out-from-under-us, so to speak, and caused consumers to re-think their priorities. A wasteful and greedy consumer is all but gone having been replaced with a cautious and quality absorbing one. Disposable consumerism has been curbed and it was a tough lesson to swallow.

Now this does not mean we should not be shopping! Since I do this for a living I would be most sad if we stopped. However, there are ways to make it less painful and more rewarding. I have recently turned back to a vintage-style of shopping. That is, shopping in the manner my parents and their parents did - using coupons.

Clipping coupons is much easier today and offers larger savings than previous generations. Did you know the first coupon was used in 1887? By none other than Coca Cola who recognized it's marketing potential. Coupons are not just for consumers but businesses are taking full advantage of  them too. For example, according to the Wall Street Journal, Coupon Chief can save money for any sized business. How does $10 000 sound? Using coupons for products such as office equipment, computers, printers, office supplies,  furniture, electronic devices, monitors, surge protectors and even travel expenses can add up to considerable savings. 

So coupon codes are out there...why not use them? They are easily accessible on the interenet and I'm a personal fan of Coupon Chief. Here are my picks for today. Happy Saving!

No comments: